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What does a trade desk do?
The Trade Desk is the largest, independent programmatic advertising DSP for digital media buyers in the world. The Trade Desk platform facilitates purchases of digital media on various media networks and sell-side platforms; users can manage digital advertising campaigns in real-time.
What is the stock trade desk?
The Trade Desk operates on the buy-side of the industry, bringing software to ad space buyers to help them find the best place to advertise. The company finds the right space for advertisers on numerous channels, including connected TV (CTV), social media, and video.
How does trade desk make money?
This is important: The Trade Desk primarily generates revenue by charging their clients, which are ad buyers, a percentage of gross spend on the platform. Typically, you would expect to see these metrics moving at relatively the same rate, and that’s what’s happened.
Is The Trade Desk a good company?
95% of employees at The Trade Desk say it is a great place to work compared to 59% of employees at a typical U.S.-based company. Our customers would rate the service we deliver as “excellent.” Our facilities contribute to a good working environment. Management is honest and ethical in its business practices.
Is trade desk an SSP?
It simultaneously implements screening rights to a specific user. However, a Trading Desk can use multiple “Bidders” from many different DSPs. Sell-Side Platforms provide the advertising space for trading in real time. SSPs represent the interests of advertising platforms i.e. publishers in the RTB ecosystem.
How much does the trade desk cost?
All of the essentials in one price. $99 gains you access to Choozle’s digital advertising software platform, unlimited advertiser accounts, powerful analytics and dashboard reporting, access to 60-plus premium third-party data providers, and personal support & online learning.
Does Trade Desk pay a dividend?
Does The Trade Desk pay dividends? We do not anticipate paying dividends for the foreseeable future. We plan to retain future earnings for the investment, operation and expansion of our business.
Does TTD stock pay dividends?
TTD does not currently pay a dividend.
Why is the trade desk tanking?
Shares of the The Trade Desk (NASDAQ:TTD) fell 12.2% in September, according to data from S&P Global Market Intelligence. Therefore, the September sell-off was likely due to macroeconomic fears over higher interest rates, which tend to hurt expensive, high-growth stocks like this one.
Who are the trade desk competitors?
Competitors and Alternatives to The Trade Desk Mediaocean. Facebook for Business. Google Campaign Manager. Adobe Advertising Cloud. Amazon Advertising. Quantcast Platform. Adform Flow. Amobee.
What companies use trade desk?
Companies Currently Using The Trade Desk Company Name Website Sub Level Industry Huntington National Bank huntington.com Banking Sapient publicisgroupe.com Advertising, Marketing & Public Relations Live Nation livenationentertainment.com Music & Music Related Services GroupM groupm.com Venture Capital & Private Equity.
Is Trade Desk stock overvalued?
Because The Trade Desk is significantly overvalued, the long-term return of its stock is likely to be much lower than its future business growth, which averaged 34.6% over the past three years and is estimated to grow 31.12% annually over the next three to five years.
What is the best DSP?
Top 10 List of Demand Side Platforms (DSP) MediaMath. Amazon (AAP) DoubleClick. LiveRamp. Choozle. TubeMogul. BrightRoll. AppNexus.
Where is the trade desk HQ?
California.
Is the trade desk for small business?
Likelihood to Recommend. We are a large company, but The Trade Desk seems like it would also work well for small companies. In our limited deployment, we focused on the USA market and Digital Marketing, but we see this platform working for global markets, multi-language, and across all paid search engines.
Is the trade desk Self Service?
What is The Trade Desk? The Trade Desk’s self-service, cloud-based platform enables ad buyers to create, manage, and optimize digital advertising campaigns across ad formats and devices.
Does the trade desk have a moat?
As a dominant demand aggregator in the open Internet, The Trade Desk continues to build a durable moat through a variety of value-added activities from partnering with Walmart to launching the largest platform upgrade in company history.
What happens if you buy stock after split date?
The record date is when existing shareholders need to own the stock in order to be eligible to receive new shares created by a stock split. However, if you buy or sell shares between the record date and the effective date, the right to the new shares transfers.
Who uses a DSP?
A demand-side platform is a piece of software used to purchase advertising in an automated fashion. DSPs are most often used by advertisers and agencies to help them buy display, video, mobile and search ads.
What does DSP stand for in advertising?
A Demand Side Platform (DSP) is an automated buying platform, where advertisers and agencies go to purchase digital ad inventory. Examples of ad inventory include banner ads on websites, mobile ads on apps and the mobile web, and in-stream video. DSPs are integrated into multiple ad exchanges.
Is Facebook a DSP?
Yes, the FB ad manager can be described as a DSP. It’s a platform that allows advertisers to buy ad spaces, in real-time, from multiple web owners. A competent DSP(Demand Side Platform) is the one that has thousands of opportunities (sometimes global ad spaces) available for marketers.
Why is The Trade Desk successful?
“More of the world’s top advertisers and their agencies signed up or expanded the use of our platform, which continues to validate our business strategy.” Connected TV, or streaming TV, is the primary reason for the successful second quarter for The Trade Desk, Green said.
Is The Trade Desk a partnership?
We believe this partnership will help us build better experiences for everyone through innovative technology.” The partnership marks a significant first for The Trade Desk in the burgeoning smartphone segment, reinforcing the company’s leadership as the world’s largest independent media-buying platform.
