Table of Contents
How to Set Up a Kickstarter Campaign Step One: Create Your Project. Get started with your Kickstarter campaign by choosing a category and title for your project page. Step Two: Add Details. Step Three: Set Rewards. Step Four: Add Your Biography.
How do you successfully start a Kickstarter campaign?
10 Tips For Marketing Your Kickstarter Campaign Make sure your idea is a good fit for Kickstarter. Create great rewards. Follow the rules. Set your goal as low as possible. Make a great video. Don’t bank on press. Use social media, but don’t rely on it. Hold something back as an upsell or a stretch goal.
How much does it cost to run a campaign on Kickstarter?
If your project is successfully funded, the following fees will be collected from your funding total: Kickstarter’s 5% fee, and payment processing fees (between 3% and 5%). If funding isn’t successful, there are no fees.
What do I need to launch a Kickstarter?
Start with your personal community Build an email list. Demo your product at events and meetups. Contribute to the conversation. Create a pre-launch landing page. Focus on creating a strong project page. Try to get lift from automated discovery. Kickstarter has a powerful community, but it shouldn’t be your only plan.
How do I post on Kickstarter?
To compose an update, simply follow the steps below: Open the creator menu on your project page and click the “Post update” button. Choose an update style, you can either post a freeform update or a Q&A update. Enter a title for your update and compose your post. Updates are set to publicly viewable by default.
Where can I market my Kickstarter campaign?
Whether it’s promoting on social media or spending on dedicated ads, here are some solutions you can use to promote your Kickstarter or Indiegogo campaign. Facebook Ads. First and foremost, let’s begin with Facebook ads. PR Firms. Product Discovery Platforms. Communities. Reddit. Google Ads. Pinterest Ads.
Do you need a prototype for Kickstarter?
Perhaps the most significant difference is that if you want to use Kickstarter for a new product, you must have a prototype to show potential backers. Kickstarter only allows device and new product projects that already have an existing prototype.
What is the maximum amount you can borrow from Kickstarter?
The maximum amount you can pledge to a project varies based on a project’s country of origin. It is also not possible for a project creator to set a reward tier higher than the maximum pledge amount allowed for their project’s location. The maximum amount you can pledge to a project is: US-based projects: $10,000.
Do I have to pay taxes on Kickstarter donations?
In general, in the US, funds raised on Kickstarter are considered income. In general, a creator can offset the income from their Kickstarter project with deductible expenses that are related to the project and accounted for in the same tax year.
How do you get funded on Kickstarter?
Kicking Ass & Taking Donations: 9 Tips on Funding Your Kickstarter Project Tell your story (from the heart). Decide on a number. Shoot a stunning video. Design a simple, well-thought-out rewards system. Anticipate how you will carry out manufacturing and fulfillment. Find blogs that will help you spread the word.
Do Kickstarter investors make money?
Kickstarter makes money by taking 5% of the total amount of money that is funded on the site. Those who use Kickstarter to raise money earn their profits differently, however. Those who want to be funded get a group of backers to donate to their project and then promise the backers with an incentive or reward.
Can you start a Kickstarter for anything?
What can I use Kickstarter to fund? Kickstarter is specifically for creative projects in the following categories: Art, Comics, Crafts, Dance, Design, Fashion, Film & Video, Food, Games, Journalism, Music, Photography, Publishing, Technology, and Theater.
When should I start a Kickstarter?
Launching by the numbers The best time to launch a Kickstarter campaign, according to recent Kickstarter stats and trends that look at when the most backers are on crowdfunding platforms and which days have the most successful projects, is Tuesday between 8 AM and 1 PM EST.
How do you grow on Kickstarter?
Begin Early. As you build your project, take your time! Begin on a Personal Note. “Hi Kickstarter, my name is Eric.” Summarize the Project Early. Tell Your Story. Get into Your Project’s Features, Advantages, and Benefits. Wrap it Up with a Call to Action. Put Updates to the Project at the Top.
How long does a Kickstarter campaign take?
Projects on Kickstarter can last anywhere from 1 – 60 days. We’ve done some research, and found that projects lasting any longer are rarely successful. We recommend setting your campaign at 30 days or less.
How do I get traffic on Kickstarter?
Kickstarter Marketing Basics–How to Drive Traffic to Your Create a Landing Page. A landing page is a website where you can direct traffic during your campaign’s lifespan. Maximize Your Email Sign-Up. Getting the Word Out. Gaming Communities. Social Media. Kickstarter Updates. Are you ready to launch?.
What is a good Kickstarter conversion rate?
Your conversion rate shows you how desirable your rewards are to potential backers checking out your campaign page. The conversion rate can be calculated as the number of backers divided by total video plays. Our experts achieved conversion rates from 1.5 – 5%.
What is Facebook Kickstarter?
Facebook Connect is a way for you to link your Facebook account to Kickstarter so that you don’t need to create a new account. Creating a Kickstarter account through Facebook is easy — you’ll be given the option at the bottom of our Sign up page.
How do I use Facebook Kickstarter pixels?
We’re all aware that Kickstarter campaigns are short. Step 1: Create a powerful retargeting URL. The first step is to shorten your Kickstarter product page’s URL. Step 2: Create the ad on Facebook. Step 3: Create a facebook retargeting audience for your Amazon visitors. Step 4: Launch a retargeting Facebook ad.
