How To Promote Your Kickstarter Project

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Whether it’s promoting on social media or spending on dedicated ads, here are some solutions you can use to promote your Kickstarter or Indiegogo campaign. Facebook Ads. First and foremost, let’s begin with Facebook ads. PR Firms. Product Discovery Platforms. Communities. Reddit. Google Ads. Pinterest Ads.

What is the best way to promote your Kickstarter?

Promote consistently and from multiple angles Promoting your campaign to your audience—on social media, via email, with live events, through press contacts, and anything else you can do—should be a huge focus of your time while the campaign is live.

Do I need to promote my Kickstarter?

It is important to realize this and create a strategy before beginning the Kickstarter campaign. Kickstarter promotions are essential when trying to raise a large amount of money. One successful Kickstarter campaigner planned on only 1% of the audience he reached donating $50 each.

How do you get people to fund your Kickstarter?

Kicking Ass & Taking Donations: 9 Tips on Funding Your Kickstarter Project Tell your story (from the heart). Decide on a number. Shoot a stunning video. Design a simple, well-thought-out rewards system. Anticipate how you will carry out manufacturing and fulfillment. Find blogs that will help you spread the word.

How do you make a Kickstarter go viral?

Kickstarter Lesson #149: How to Go Viral in Two Easy Steps Inspire a person to share the content. Inspire a friend or follower of that person to share the content again.

How do you get more backers on Kickstarter?

Here are a few ways to collect the data you need. Try surveys and polls. If you already have people on your email list, reach out to them for feedback. See what Kickstarter backers are saying about other projects. Make time for social listening. Attend conventions and events. Make the most of playtesting.

What makes a good Kickstarter campaign?

A Kickstarter project with a video is 50% more likely to succeed, while a project without has only a 30% success rate. Also, your video thumbnail is the first thing that people see when they visit your campaign page. So, make sure that it’s strategic, inviting, and piques the visitor’s curiosity.

Is Kickstarter a social media?

A simple assumption that you might need to make is that Kickstarter is like Facebook, a social network. People have their own profiles, there is a newsfeed, trends, and ways to communicate with others.

Do Kickstarter investors make money?

Kickstarter makes money by taking 5% of the total amount of money that is funded on the site. Those who use Kickstarter to raise money earn their profits differently, however. Those who want to be funded get a group of backers to donate to their project and then promise the backers with an incentive or reward.

Does Kickstarter offer peer to peer lending?

Prosper is to P2P lending what Kickstarter is to crowdfunding. It’s the very first peer-to-peer lending platform in the U.S. and to date says it has organized over $14 billion in P2P loans to nearly 900,000 people.

Do I get my money back if Kickstarter fails?

Creators will still receive the balance of collected funds, less fees, even if the final amount falls below your project’s funding goal due to dropped pledges. Kickstarter will only collect fees on the funds that we are able to successfully collect.

What is a good Kickstarter conversion rate?

Your conversion rate shows you how desirable your rewards are to potential backers checking out your campaign page. The conversion rate can be calculated as the number of backers divided by total video plays. Our experts achieved conversion rates from 1.5 – 5%.

How do I use Facebook Kickstarter pixels?

We’re all aware that Kickstarter campaigns are short. Step 1: Create a powerful retargeting URL. The first step is to shorten your Kickstarter product page’s URL. Step 2: Create the ad on Facebook. Step 3: Create a facebook retargeting audience for your Amazon visitors. Step 4: Launch a retargeting Facebook ad.

What is Facebook Kickstarter?

Facebook Connect is a way for you to link your Facebook account to Kickstarter so that you don’t need to create a new account. Creating a Kickstarter account through Facebook is easy — you’ll be given the option at the bottom of our Sign up page.

Who is the target audience of Kickstarter?

According to Kickstarter target demographic, the audience for Kickstarter comprises 78% men and 22% women. People who are around the age of 25-35 are the most common visitors to Kickstarter. It is the creators sharing their ideas who need the audience because they would generate funding.

When should I launch a Kickstarter campaign?

The best time to launch a Kickstarter campaign, according to recent Kickstarter stats and trends that look at when the most backers are on crowdfunding platforms and which days have the most successful projects, is Tuesday between 8 AM and 1 PM EST.

Does Kickstarter do a credit check?

When the company reviews submissions, it does so to make sure that the project meets the company’s “Project Guidelines,” but it does not do an extensive background check into the creditworthiness of the project’s creators — or their ability to complete the project.

What is the most successful Kickstarter project ever?

In March 2015, Pebble’s second smartwatch project completed its crowdfunding and publicity run with 20.34 billion dollars raised in Kickstarter pre-order funding, becoming the most successful Kickstarter project as of July 2021 .

How long should my Kickstarter campaign be?

Projects on Kickstarter can last anywhere from 1 – 60 days. We’ve done some research, and found that projects lasting any longer are rarely successful. We recommend setting your campaign at 30 days or less.

What should I say in my Kickstarter video?

According to Kickstarter, every video should cover these 6 essential topics: Tell viewers who you are. Tell viewers the story behind your project. Come out and ask for people’s support, explaining why you need it and what you’ll do with their money. Talk about how awesome your rewards are, using any images you can.

Where can I market my Kickstarter campaign?

Can I use the Kickstarter logo?

Wordmark and logo Download high-resolution versions of the Kickstarter logo and other assets. Do not use these images in a way that would confuse someone into thinking that a product or item is made or endorsed by Kickstarter.