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4.48 billion people use social media worldwide, according to platform reports on the current number of active users. 56.8% of the world’s population is active on social media when looking at eligible audiences aged 13+ years, rising to 82% in North America.
What percent of people use social media?
Social media usage is one of the most popular online activities and in 2021, 82 percent of the population in the United States had a social networking profile, representing a two percent increase from the 80 percent usage reach in the previous year.
What percentage of the world uses social media 2019?
As it stands, that equates to about 48 percent of the current world population.
How many people use social media 2021?
Social media usage in the UK has stayed relatively consistent over the last 12 months. There are now 45 million social media users, or 66% of the UK population using the platforms.
What percentage of the world uses social media 2020?
As of January 2020, the global social media usage rate stood at 49 percent.
What age group uses social media the most 2020?
Reach of selected social networks in the United States 2020, by age. During the third quarter of 2020, it was found that Facebook was accessed by 78 percent of U.S. internet users aged 26 to 35 years. Overall, YouTube was the most popular social platform across all age groups.
What percentage of 50+ Americans use social media?
Internet and social media use As of 2019, per Pew data, 72 percent of all adults in America used some sort of social media, including 69 percent of those age 50 to 64, and 40 percent of people age 65 and older.
What age group uses social media the most?
During that period of time, 90 percent of adults between the ages of 18 and 29 years used social networks.Percentage of adults in the United States who use social networks as of February 2019, by age group. Characteristic Share of U.S. adults 30-49 82% 50-64 69% 65+ 40%.
What is the biggest social media platform 2021?
Most Popular Social Media Platforms in 2021 The latest statistics show that Facebook continues to reign strong as the king of social media, with 2.80 billion active users as of January 2021. That means that nearly two out of every three of the 4.2 billion active social media users are active Facebook users.
What’s the next big social media platform 2021?
Clubhouse is in 2021 what TikTok was in 2020—the most-talked-about new social media platform. The app’s unique features and its massive growth rate has also attracted the attention of bigger tech companies who are now working to build potential rivals for the audio social media platform.
What is the fastest growing social media platform 2021?
Facebook might still be dominant, but TikTok has seen the fastest growth of any social media platform. From launch only five years ago, the video-based platform is now fifth for most monthly active users (MAU). Gen Z and Millenials have migrated to Instagram, and watch this space for TikTok.
How many social media users were there in 2020?
There are 3.8 billion active social media users globally (January 2020). This represents 49% of the total global population and shows a 9.2% growth in the last 12 months.
How many people use the Internet?
4.88 billion people around the world use the internet in October 2021 – that’s almost 62 percent of the world’s total population. This number is still growing too, with our latest data showing that 222 million new users came online over the past twelve months.
What is the biggest social media platform 2020?
With nearly 2.5 billion monthly users, Facebook is hands down the largest social media site in the world.
What social media do 30 year olds use?
A majority of Americans say they use YouTube and Facebook, while use of Instagram, Snapchat and TikTok is especially common among adults under 30. To better understand Americans’ use of social media, online platforms and messaging apps, Pew Research Center surveyed 1,502 U.S. adults from Jan. 25 to Feb.
How many Millennials use Instagram?
83 percent of millennials reported having a Facebook account. And nearly all college students reported being on Facebook, 88 percent. Instagram and Pinterest see significant gender divides. 53 percent of female millennials have Instagram accounts, compared to only 34 percent of males.
What social media do 18 24 year olds use?
The most-used social media site among teenagers and young adults in the United Kingdom (UK) in 2020 was YouTube. A survey carried out by AudienceProject revealed that 82 percent of 15 to 25-year-olds said they used the video-sharing platform, making it more popular than Facebook, WhatsApp, and Instagram.
Who uses Instagram the most?
As of October 2021, it was found that 17.9 percent of global active Instagram users were men between the ages of 18 and 24 years. More than half of the global Instagram population worldwide is aged 34 years or younger.
What age group uses Instagram the most?
59% of internet users between the ages of 18 and 29 use Instagram and 33% of internet users between the ages of 30 and 49 use Instagram. According to one study, 17% of teenagers say that Instagram is the most important social media platform to them and 90% of users are under 35 years old.
How many Millennials use social media?
79% of US millennials use social media multiple times a day. 33.1% of the US Instagram users in January 2021 were millennials. 87% of American millennials use Facebook at least once a week. 19% of more than 4,000 Adobe consumers think that millennials are the most easily manipulated by online content.
How many people use social media in the world?
4.48 billion people use social media worldwide, according to platform reports on the current number of active users. 56.8% of the world’s population is active on social media when looking at eligible audiences aged 13+ years, rising to 82% in North America.
Who uses twitter the most?
Social network Twitter is particularly popular in the United States, where as of October 2021, the microblogging service had audience reach of 77.75 million users. Japan and the India were ranked second and third with more than 58 and 24.5 million users respectively.
Which gender uses social media more?
Percentage of adults in the United States who use social networks as of February 2019, by gender Characteristic Share of U.S. adults Men 65% Women 78%.