Blog Post by Mike Brunt
On Thursday, May 12, I attended the annual fundraiser luncheon for Loaves & Fishes, the Meals on Wheels people, at the Portland Convention Center. The keynote speaker for the event was Dave Dahl of Dave’s Killer Bread who donates thousands of loaves of bread each year to feed needy seniors. Dave’s stated vision for the company is “to make the world a better place, one loaf of bread at a time.” Having heard about Dave’s history of drugs, violent crime, and prison, I eagerly anticipated seeing him and hearing his story of redemption in first person.
Dave began his address with the story of a Native American grandfather who watched his grandson struggling with feelings of anger and hatred. With love in his heart for his grandson, the grandfather sat him down one day and spoke of two wolves that were battling inside himself. One wolf represented compassion, kindness, and forgiveness; and the other wolf represented anger, hatred, and revenge. The grandson related with what his grandfather was saying and earnestly asked which of the wolves was stronger and which one would win. The grandfather’s wise answer was, “the one that wins is the one I feed.”
Dave talked about how in his early life, he fed the bad wolf. An era of drug use, drug dealing, burglary, and assault landed him in jail four separate times for a total of 15 years. “I’m a slow learner, but I DID learn,” Dave said. During his last prison sentence, he hit rock bottom and truly wanted to die.
Then, as part of a vocational training program, Dave began to learn about the drafting trade, and he discovered that he was good at it and enjoyed it. For the first time in many years, Dave started to feel better about himself. He said, that for the first time, he stopped basing his feeling about himself on what other people thought him. He realized he had a creative instinct that could be tapped for worthwhile purposes, and he started feeding the good wolf.
As Dave approached the end of his last prison sentence, having paid his debt to society, he asked his brother, Glenn, about the possibility of working in the family business. Glenn was running Nature Bake, a natural bread company that had been started by their father in the 1950s. Glenn had noticed some differences in the way Dave was talking and taking responsibility for himself. Dave said that Glenn made what must have been a very difficult decision by inviting him to work in the family business.
Dave called Glenn his “hero” and was happy to re-enter the family bread baking business at the bottom “where I belonged,” he said. But with his newfound passion for life and desire to feed the good wolf, Dave said that he couldn’t stay at the bottom very long. In a couple of years, through dedication, creativity, and humility, Dave had built a brand and had begun selling his bread at farmer’s markets. Since then, Dave and his Killer Bread have become a local legend, and the bread is sold at Costco, Fred Myer, New Seasons, Whole Foods, and other major grocery stores.
“Some people think that that donating so much of my bread to Loaves & Fishes means that I’m a generous person,” said Dave. “What they don’t realize is that it’s really a selfish thing I do. I do it, because that’s what I have to do to keep myself on track and to continue to feed the good wolf. When I stop giving, the bad wolf gains.” Dave ended his address by inviting us all to also be selfish by making a donation that would help provide Meals on Wheels and congregate meals to needy seniors.
I was very touched by Dave’s story and by his sincere and humble delivery. I imagined him in his darkest days in prison and contrasted that image with the reality of him standing in front of this audience of 1,000, wearing a suit and tie, and being celebrated as a truly good man. It’s a great lesson to me and a reminder that people can and do change – even when it’s hard to see or predict how that change could ever be possible.
To find out more about Dave’s story, go to http://www.daveskillerbread.com/story.
To learn more about the work and mission of Loaves & Fishes, go to http://feedseniors.org.